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“We have been testing early builds of 1to1 Content, and the seamless integration of contextual information to bring relevance of rich content to a specific person is impressive.”

“We know B2B buyers on the buying committee have unique needs and are at different levels of knowledge about their options and solutions, but until now we have struggled to deliver. 1to1 Content is the next level of innovation to help us deliver meaningful information that answers their questions, while building confidence on the subject, with our brand, and in our solution.”

“Winning in B2B today is about enabling the 95% of buyers who don’t respond to hero tactics. 1to1 Content meets them where they are — with relevance, clarity, and trust built in. The engagement lift was immediate.”

“I had the opportunity to sample some of the early outputs from 1to1 Content by INKHUB and see how the platform works under the hood. I was thoroughly impressed with both the quality of the personalization, and the precision — it went beyond traditional forms of customization. I’m excited to take part in the beta and integrate these capabilities into our upcoming marketing initiatives.”

“Personalization programs have always felt a bit Herculean — you’re aligning staff, syncing resources, getting all your ducks in a row, and sometimes it still doesn’t get off the ground. What 1to1 Content does, especially through this partnership with INFUSE, completely changes that equation. Teams can actually pilot something meaningful without the traditional operational burden, prove it works, and then scale it. It’s the difference between spending months in planning meetings versus getting personalization live and learning as you go.”